Star Wars
For the first time ever on British Television all 6 Star Wars films were on one channel – Sky Movies. After a series of very straight Star Wars campaigns, I saw the opportunity to think big and push the creative to create an stand-out promo campaign. Lucasfilm and the CEO of Sky loved the campaign.
James Murdoch Sky CEO, described the campaign as “fXx!ing genius”
Following the success of the campaign, Lucasfilm trusted Sky Creative with the 3D models of ships from “Star Wars: The Clone Wars” to create a campaign for that show.